Botelabcosmetics

The primary objective of the Botélab Cosmetics website was to create an online platform that encapsulates the brand's commitment to ethical, high-performance haircare. The site needed to serve both as an informative resource and a seamless e-commerce experience, catering to a diverse clientele across Europe and North Africa. Emphasizing inclusivity, the website aimed to showcase products suitable for all hair types—European, Maghrebi, and Afro—while highlighting the brand's values of cruelty-free practices and the use of noble ingredients.